Marketing Community Passion

By Alan Tang
Wednesday - July 13, 2011
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By Alan Tang
President & CEO of Olomana Marketing

As a full-service, award-winning strategic marketing and communications firm, Olomana Marketing specializes in helping businesses and nonprofit organizations grow and thrive by positioning their brand, promoting their services and engaging their customers and stakeholders. Our clients include some of Hawaii’s most wellknown organizations.

Now celebrating our 15th year of service, Olomana Marketing offers business consulting, marketing, brand strategy, advertising, data-driven direct marketing, nonprofit fund development, public relations, corporate communications, website development, email marketing, social media strategy, mobile media, video production and graphic design. For more information, visit

Hawaii is our home, and we believe that strengthening our community is an important responsibility for all businesses in order to build and sustain a thriving local economy and quality of life. When Hawaii rallied to help our friends in Japan after the devastating earthquake and tsunami, Olomana Marketing volunteered our expertise to create the current Aloha for Japan website, Within one week of the initial quake, the website featured in-depth updates about the Aloha for Japan movement, fundraising activities and quick website links to donate to the cause and purchase T-shirts. Helping nonprofit and community organizations gain resources is critical to building their sustainability. Olomana is committed to raising the tide of sustainability in as broad a manner as possible.

With ties to the Association of Fundraising Professionals Aloha Chapter, we were able to spearhead the annual Conference of Nonprofit Communities of Hawaii, a major statewide professional development conference launched last year that provides unparalleled opportunities for interaction and collaboration among nonprofit, business, philanthropic, community and government leaders. AFP, in partnership again with the Hawaii Alliance of Nonprofit Organizations, Hawaii Community Foundation and Chaminade University, is anticipating an even larger conference this November, having secured top keynote, plenary and educational speakers.

At Olomana Marketing, we sometimes refer to ourselves as “The Olomaniacs” because of our maniacal passion for the 3 E’s: excellence, effectiveness and efficiency.

Our work has consistently been recognized with numerous local, national and international industry awards. Recently, we swept the 2011 International Association of Business Communicators Hawaii Chapter awards, garnering five Ilima Awards of Excellence and Best of Show.

We look forward to the next 15 years of providing value to our clients and supporting our community.

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