Savings In MidWeek,Nice Awards

Don Chapman
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October 15, 2008
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When times get tough, as they most assuredly are, the tough turn to MidWeek.

And the wise.

Throughout the pages of MidWeek you’ll find great savings from our advertisers. In particular, grocery inserts from Times, Star, Foodland and Safeway point you to the best deals on everyone’s most basic necessity, food.

Likewise, restaurants are offering some terrific deals. You’ll find those on pages 65 through 68.

And there are more savings throughout the publication.

As the editor, my primary focus is on editorial content, but it is our advertisers who pay the bills and make it possible for 268,000 Oahu homes to receive MidWeek free of charge twice a week.


While we hope you’ll support the advertisers who make that possible, as a guy worried about his own 401K and other investments, I want to encourage you to take advantage of the savings our advertisers offer every week.

Combined with the broadest spectrum of opinion you’ll find in any American newspaper, plus entertaining and informative features and photos about local people and events, the savings available through our advertisers makes MidWeek unique, and quite a value.

And that’s some good news for you.

* I’m no economist, but it seems to me that while everyone I know is into saving money, if I spend some money at Business A, the people who work there benefit and have money to spend at Business B, and people at that establishment have money to spend with my company, on and on.

Call it the economic circle of life.

* You may recall the cover story we did in October of last year on seven breast cancer survivors, one in her 20s, as well as women in their 30s, 40s, 50s, 60s, 70s and even 80s, titled “Sisterhood of Survivors.”

During the summer we entered it in a journalism contest sponsored by the American Cancer Society, and just received notice that we won first place in the large market feature story category.

Kudos go especially to writer Alice Keesing, photographer Nathalie Walker and page designer Gina Lambert for putting together a compelling package of words and images.

By the way, and I’ll ask why when I accept the award at a luncheon in Dallas in coming days, Hawaii was grouped in the ACS’ High Plains Region with Nebraska, Missouri, Kansas, Oklahoma and Texas.


Whatever the reason, there are some excellent big city newspapers in those states, so we’re all the more proud of this latest award for our trophy case.

* Speaking of awards:

MidWeek and our cousins at the Star-Bulletin were involved in judging an essay contest - on the most inspirational woman in the writer’s life - for the recent fifth annual International Women’s Leadership Conference, hosted by Gov. Linda Lingle. Five MidWeek female journalists read the essays and were deeply touched by many of them. In the end, Melissa Pavlicek was named the winner for an essay on her mother-in-law Eloise Teves’ selfless devotion to her family.

It was quite appropriate, because after attending an earlier conference Melissa was inspired to start her own business, Hawaii Public Policy.

The conference was very impressive, bringing in accomplished women to share their stories, including the chief of police in Washington D.C., the first African-American woman Marine Corps jet fighter pilot, a woman CEO in the aerospace industry and a female Army general.

It’s an event with which we are proud to be affiliated, and are already looking forward to reading some more essays and being inspired again next year.

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