Hot Sauces That ‘Broke Da Face’
When it comes to cookin’ up mouth-watering, savory cuisine, more often than not there’s always that one secret ingredient that makes a dish perfect. Whether it be a hint of sugar or a dab of spice, as chef Emeril Lagasse would say, “BAM!”
For Cody Kimoto, aka “Da Sauce Man” and owner of Broke Da Face Sauces, the secret ingredient is in none other than - you guessed it - the sauce. A self-proclaimed true lover of the food arts, Kimoto says his passion for all things edible is the driving force behind the company, which he founded in May 2008.
Now, more than two years later, “Da Sauce Man” is always looking to create new and unique recipes to add to his arsenal of condiments, dressings and marinades - all made right here in Hawaii.
“I’ve always had a passion for sauces, and when the idea to start this business came into my head, it just felt right,” Kimoto says. “I had a great recipe for chili pepper water and people kept saying, ‘You should bottle it and sell it.’ So I did.
“I had a great product that you couldn’t find in stores, and I thought it was the right time to introduce to consumers,” he adds. “With constant support from my friends, family and loyal customers, this company continues to steadily grow and expand further every day.”
To ensure quality and consistency in all his products, the sauces are made, manufactured and bottled in a kitchen in Kakaako. There are currently four items available for retail purchase, including Chili Pepper Water, Da Ring Stingah hot sauce, Chinese Chicken Salad Dressing and Chili Pepper Butter. He has three more products still in the developmental stage.
“The Chili Pepper Water and Da Ring Stingah hot sauce have been the most popular so far,” explains the Hawaii Kai resident. “I consider my sauces very balanced in flavor - a perfect combination of spicy, sweet and tangy.
“I believe in supporting local businesses, so I use as many fresh, local ingredients as possible to keep my products of the highest quality and tasting great. I also manufacture my sauces in micro-batches to keep them fresh when going into stores and markets. Even though there are a lot of other great local products similar to mine out there, I think this is what sets me ever so slightly apart from the rest.”
Broke Da Face Sauces are available at Executive Chef, Ward Warehouse; Tamura’s, Wahiawa; V-Lounge, Kona Street; Island Keepsakes, Nuuanu Avenue; It’s Chili in Hawaii, Aloha Stadium Swap Meet and at various farmers’ markets island-wide. Kimoto’s products can even be purchased at Uwajimaya Market in Seattle/Renton, Wash., and in Portland, Ore.
In the future, “Da Sauce Man” hopes to expand his business to a full manufacturing warehouse, creating local jobs and a bigger, more diverse product line.
“Owning my own business has been very rewarding, the greatest being able to provide the public with products created by myself and seeing their positive response,” says Kimoto, whose wife Nicole is expecting their first daughter in October.
“The biggest challenge I have encountered so far is trying to control the growth of my company. While growth is essential for a successful company, expanding too fast before you’re ready can be harmful to a small business like mine.”
One thing’s for sure, Kimoto has definitely succeeded in spicing up any diner’s palate.
“Just like a sommelier pairs wine with food, I believe there is a sauce that goes with every dish,” he explains.
“No just broke da mout’, broke da whole face!”
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