Zionic Watch Does More Than Tell Time

Alana Folen
Wednesday - April 20, 2011
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Zionics come in a variety of colors. Photo from Shaun Harada

Time is of the essence for Shaun Harada and Gavin Shibuya, owners of Zionic LLC. Together, they brought a unique brand of sporty, silicone watches to the islands in September 2010. The perfect waterman’s watch, Zionic is ideal for any swimmer, surfer, paddler and fisherman and anyone in between, as the watches are water-resistant to 99 feet or three atmospheres.

“We had a business meeting and saw a couple wearing a cool, sporty watch that was similar to what Zionic watches are,” says Harada, who along with Shibuya also owns G&S Shutter Designs, a plantation shutter business.

“We tracked the watch down and began to research, noticing that there wasn’t a prominent Hawaii business selling this type of product,” he adds, noting that these watches are recommended for everyone ranging from small children who are learning to tell time, to fashion savvy teens who are looking for some spunk in their wardrobe, active young adults who are always on the go, and others who are tired of wearing bulky watches that weigh them down.

According to Harada, Zionic watches come in a variety of colors and sizes, incorporating basic time and date displays. These durable watches are unique in that they incorporate negative-ion technology through the use of two natural minerals, germanium and tourmaline, which are beneficial to your well-being.

“These two minerals emit negative ions which help to balance out the positive ions that our bodies naturally produce,” Harada explains.

And it seems as though many are gravitating toward this timeless trend, as Harada and Shibuya have high hopes for their business.

“Business has been great! Being that we just came out a little more than six months ago, we have made a small name for ourselves and grasped the attention of a decent amount of people,” Harada attests, adding that Zionic LLC has sold approximately 18,000 watches nationally and is excited to have new lines of watches coming out within the next couple of months.

“We are energized to keep growing as there is always room for improvement. I can envision Zionic LLC becoming Hawaii’s prominent watch business,” Harada states. “Our hopes are to captivate Hawaii’s market and eventually move across the Pacific generating business throughout the Mainland U.S.”

Zionic watches are available for $18 at 25 retailers statewide, including T&C Surf, Bamboo Sky, Hanapaa Fishing Company, Red Ginger Cafe & Gift Shop and more. They also can be purchased online at ZionicHawaii.com for $16.95 (plus shipping).

For more information, visit ZionicHawaii.com.

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