15 Seconds Of Fame

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Wednesday - February 18, 2009

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I have suddenly been thrust into doing something I never thought would ever happen: I am now the spokesmodel for MidWeek. I know that when you hear the word “model,” I’m not the first person you might think of. In fact, I’m probably not even the millionth person you would think of.

Still, if you’re a reader of our publication, I guess you could say that I’m fairly well-known. Anyway, we’ve just commenced our requester subscription campaign for MidWeek. It’s when we ask you to send in a signed free-subscription card that most of you should have received in the mail.

Now before you start calling our office, not all of you will be receiving this card. That means your three-year subscription is still good. If you do get the card, please fill it out, sign it and mail it back right away. We’ve even paid for the return postage.

By now you might have seen or heard our promotions. If you live in a condominium, then you may have seen the picture of me dressed up like Uncle Sam. That was not my idea, as I look like a cross between a crazy used-car dealer and Iron Chef Morimoto.

I’m also in print and on a radio spot. Please don’t mistake my radio sound bite for the Chipmunks, as they had to compress my voice to get the time down. I sound like I inhaled helium and drank a gallon of Red Bull.

Of course, I’m most critical of my TV commercial. You know how they say the camera adds 10 pounds? It’s actually 50. And I’m talking from inside a mailbox. I know, must be one huge mailbox. That idea must have come from the same person who came up with the Uncle Sam bit.

I think what this proves is that I’m willing to do anything for MidWeek, our readers and advertisers. My problem is the TV commercial is booked to run all over the place. And when I say all over the place, I mean all over the place.

People were calling me and telling me they saw me on the news or during a basketball game, even on the Korean soap opera channel, KBFD. However, I need to talk to our marketing people. I was at the grocery store standing in line when another customer shouted out at me, “Hey, I just saw you on The Biggest Loser!”

Ron’s Website of the week: www.geni.com